
PR Trends: Toxic Competition & Saving Local News
On the podcast this week, our favorite hosts discuss two hot PR industry topics: competitive work environments and the future of local news. First, April and Laura share this week’s Anonymous PR Horror Story, from a listener who has encountered a culture of toxic competition at their first full-time PR agency job. Tune in as April and Laura share their advice to help this listener navigate her current role successfully — with the ultimate goal of finding a position elsewhere.
Later, our hosts discuss a recent initiative from Outlier Media in Detroit, which allows local readers to text the newsroom directly, access critical information, and talk directly to a reporter. April and Laura share their thoughts about the program, and why it might be the first step in preserving local news outlets as a critical community resource.
Check out the Outlier Media initiative here.
Connect with Trust Relations:
Have an anonymous PR horror story to share or questions you want to be answered on the show? Email us at contact@prwinedown.com
You can stream the show live at 2:00 pm ET every Saturday, on ElectroMagnetic Radio.
You can also connect with Trust Relations on our website or on LinkedIn, Twitter, Facebook, and Instagram.
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April White

THE PR WINE DOWN
Grab a glass and get ready to “wine down” every week with public relations vets April White and Laura Schooler as they gab, analyze, dissect, commiserate–and, in some cases–kick the door down on the PR industry. Call it tough love if you will, they’re looking to make our jobs easier, more relatable and more entertaining.