What Are Brand Activations? How Branded Events and Campaigns Can Generate Awareness for Your Brand Brand activations are real-world stunts, events and campaigns that make a splash in the press ...
What is Social Media Marketing? How a Strategic Social Media Campaign Can Generate Revenue and Awareness for Your Brand Social media is a powerful way to connect with your target ...
Pitching and PR Protocols Clients Should Know Marketing and public relations (PR) should be integrated—and the best PR agencies aim to work seamlessly with your brand’s marketing department and/or marketing ...
Ask Me Anything: TR CEO April White Answers Our Top 5 Marketing Questions At a time when consumers are being presented with messages and products across multiple channels on a ...
Integrating Marketing and PR Creating a Comprehensive Strategic Communications Plan For brands of all sizes, the start of a new year typically means putting the pedal to the metal on ...
What is SEO? How Search Engine Optimization and Search Engine Marketing Can Help Customers Find You Online Search engine optimization — or SEO — is the function of search marketing ...
Key PR & Marketing Takeaways from 2022 As 2022 comes to a close, leaders in every industry are reflecting on yet another “unprecedented” year of changes and challenges. If you’re ...
What Are Marketing Services? How to Build Lasting Customer Relationships and Expand Your Market Reach Marketing is the key to revenue growth and success for any brand. It’s the strategic ...
April White Named Gold Stevie® Winner After Starting the Disruptive ‘Anti-Agency’ Trust Relations Less Than Four Years Ago, White Won ‘Most Innovative Woman of the Year – Advertising, Marketing and ...