31: Creative Campaigns: Social Media Algorithms and Brand Authenticity Episode 31 Today in industry news, April and Hamish sit down in the virtual recording booth to review Meta’s “Widely Viewed Content Report” with a discussion about the impacts of social media algorithms on digital marketing and trending topics. Later, your favorite podcast hosts discuss Hard …

28: Campaign Essentials: Marketing Moves in an Uncertain Economy Episode 28 This week on Trust Relations: The Podcast, April and Hamish are sharing advice for brands navigating an uncertain global economy. First, they chat about a recent survey from Advertiser Perceptions which reported that 38% of marketers are shifting focus this year from customer acquisition …

29: ANNIVERSARY SPECIAL: How to Build a Values-Based Brand ( Feat. Lana Marshall) Episode 29 In this special episode, Trust Relations is celebrating four years in business! Join us as we kick off year five with an in-depth discussion about brand values, featuring a guest host appearance from our Chief Operations Officer, Lana Marshall! As …

28: Campaign Essentials: Marketing Moves in an Uncertain Economy Episode 28 This week on Trust Relations: The Podcast, April and Hamish are sharing advice for brands navigating an uncertain global economy. First, they chat about a recent survey from Advertiser Perceptions which reported that 38% of marketers are shifting focus this year from customer acquisition …

27: Brand Authenticity: The Rise of Deinfluencing and False Advertising Episode 27 Today, April and Hamish shed some light on a recent social media trend that runs counter to mainstream influencer culture: deinfluencing. In this segment, our hosts unpack the implications of this trend for digital marketing and consumer culture. Today’s Campaign Essentials segment features …

26: Creative Campaigns: Designing Brand Activations & Events Episode 26 This week on Trust Relations: The Podcast, April and Hamish share an in-depth discussion about creative brand activations, including notable examples from major brands including Frito Lay’s Potadomes at the Coachella festival in 2022 and the failed influencer event at last year’s Revolve Festival. They …

23: Changes in Social Media Management and Industry Language Episode 23 This week on Trust Relations: The Podcast, April and Hamish discuss the rising influence of junior staff and Gen Z employees in social media management. They analyze the implications of these rising stars for brands and cover the long-term career impacts of early promotions …

23: Changes in Social Media Management and Industry Language Episode 23 This week on Trust Relations: The Podcast, April and Hamish discuss the rising influence of junior staff and Gen Z employees in social media management. They analyze the implications of these rising stars for brands and cover the long-term career impacts of early promotions …

23: Changes in Social Media Management and Industry Language Episode 23 This week on Trust Relations: The Podcast, April and Hamish discuss the rising influence of junior staff and Gen Z employees in social media management. They analyze the implications of these rising stars for brands and cover the long-term career impacts of early promotions …

CROSSOVER SPECIAL: The PR Wine Down X Trust Relations: The Podcast (Feat. Doug Spong) Episode 22 Welcome to our first-ever crossover episode! In this podcast special, the hosts from The PR Wine Down and Trust Relations: The Podcast team up to deliver advice, insights and hot takes for brands and integrated marketing professionals. Today’s episode …