Today on the show, April and Laura discuss two common issues for PR professionals: explaining the benefits of PR for established brands and navigating toxic workplace trends.
First, today’s Anonymous PR Horror Story comes from a listener whose boss bailed on a major industry conference — leaving her coworker to take the blame. April and Laura share advice for listeners to identify red flag behaviors in the workplace and discuss how PR professionals can either manage those tricky situations or know when to move on. Next, the PR News of the Week features an analysis of a recent opinion piece in Forbes, as April and Laura analyze why news-maker brands like Tesla can benefit from the strategic eye of a skilled PR team.
Read the PR News of the Week here: https://www.forbes.com/sites/forbesagencycouncil/2023/05/30/are-companies-better-off-without-pr/?sh=7c88729370db&utm_source=www.theexclusivenewsletter.com&utm_medium=newsletter&utm_campaign=pr-am-5-30-23
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