Cover art for The PR Wine Down Podcast featuring hosts April White and Laura Schooler
October 7, 2022 0 Comments

75: Andy Lutzky: Finding Power in Your PR Career




Hosts April and Laura welcome Andy Lutzky, an influencer marketer and professor at the University of Southern California. He joins the show this week to discuss his article, “Why Public Relations Professionals Feel Powerlessness, and What to Do About It.” April and Laura also analyze the factors at play in the recent stabbing death of Las Vegas journalist Jeff German and the indictment of a local politician in connection to the murder. They also share advice for PR professionals to stay focused on quality results, despite PR’s negative reputation in movies and media. Today’s Anonymous PR Horror Story comes from a listener who is struggling to convince a consumer client to share product samples with the press.

Read Andy’s article on powerlessness in PR.

Learn more about Andy’s work here.

Read the PR News of the Week here.

Things I Should Have Been Trained On:

How to keep your head help high in the face of PR’s bad rap.

Read the article here.

Connect with Trust Relations:

Have an anonymous PR horror story to share or questions you want to be answered on the show? Email us at 

You can stream the show live at 2:00 pm ET every Saturday, on ElectroMagnetic Radio.

You can also connect with Trust Relations on our website or on LinkedInTwitterFacebook, and Instagram.

Sound effects obtained from

Send in a voice message here.

You can also listen on:

5f1b2e26ed888205088d41ec anchor fm


61307d7905587de7a8eb6786 april white

April White

5f19d16f3f9015603ee21968 laura schooler
Laura Schooler


Grab a glass and get ready to “wine down” every week with public relations vets April White and Laura Schooler as they gab, analyze, dissect, commiserate–and, in some cases–kick the door down on the PR industry. Call it tough love if you will, they’re looking to make our jobs easier, more relatable and more entertaining.