
Aaron Wolpoff - The Magic of a High Visibility Campaign
Episode 018
Aaron Wolpoff, CEO and co-founder at Double Zebra, joins the podcast this week to discuss the trends, strategies and tactics that make for a stellar high-visibility marketing campaign. April and Laura also deliver a hot take on the items every professional should ban from their Zoom wardrobe and read a jaw-dropping PR Horror Story about ethics, HR and knowing your rights. Our hosts also ask today’s guest to weigh in on a bold move in PR news from Burger King.
Guest Speakers
Learn more about Double Zebra at https://doublezebra.com/
Show Notes
Have an anonymous PR horror story to share or questions you want to hear answered on the show? Email us at contact@prwinedown.com.
Connect with Trust Relations on our website at https://www.trustrelations.agency/
Connect with us on social media, too!
https://www.linkedin.com/company/trustrelations/
https://twitter.com/trustPRelations
https://www.facebook.com/trustrelations
https://www.instagram.com/trustrelations/
Sound effects obtained from https://www.zapsplat.com.
You can also listen on:
OUR CO-HOSTS

April White

THE PR WINE DOWN
Grab a glass and get ready to “wine down” every week with public relations vets April White and Laura Schooler as they gab, analyze, dissect, commiserate–and, in some cases–kick the door down on the PR industry. Call it tough love if you will, they’re looking to make our jobs easier, more relatable and more entertaining.
Recent Posts
- 68: Greg Galant – PR Tips and Trends with the CEO of Muck Rack
- 07: Client Management: Building Relationships for Marketing and PR Success
- 21 – Changes in Big Tech: Privacy, Advertising and Social Media Updates
- What Every PR Agency Should Know About Post-Pandemic Brand Events
- 67: Rai Cornell – PR Practices for Long-Term Brand Authenticity