Cover art for The PR Wine Down Podcast featuring hosts April White and Laura Schooler
February 2, 2024 0 Comments

April’s Reads: AI and the Future of Good PR

Season three of the PR Wine Down is officially here! Today, we’re introducing a new episode format called “April’s Reads.” In these episodes, April will get in front of the mic to slow down and address an important topic impacting the PR industry that could benefit from a deeper dive.

Don’t worry, your favorite interviews and conversations with Laura Schooler and our wonderful guests from in and around the PR industry aren’t going anywhere. Our hosts will be back in your feed for another classic episode in two weeks.

Today’s episode features an article that April wrote for the Forbes Agency Council, “How Does AI Fit Into The Future Of Good PR?” and includes some additional advice about the impact of AI on crisis communications.

You can read the article here

Connect with Trust Relations:

Have an anonymous PR horror story to share or questions you want to be answered on the show? Email us at 

You can stream the show live at 2:00 pm ET every Saturday, on ElectroMagnetic Radio.

You can also connect with Trust Relations on our website or on LinkedInTwitterFacebook, and Instagram.

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April White

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Laura Schooler


Grab a glass and get ready to “wine down” every week with public relations vets April White and Laura Schooler as they gab, analyze, dissect, commiserate–and, in some cases–kick the door down on the PR industry. Call it tough love if you will, they’re looking to make our jobs easier, more relatable and more entertaining.