PR Under Pressure: Ethical Best Practices & Career Pitfalls
Today, April and Laura are ringing in the new year with a one-on-one conversation about the ethical issues facing PR practitioners as we enter 2024.
The conversation covers some familiar challenges that everyone in the PR industry faces – from new graduates entering the industry to seasoned practitioners with decades of experience. Topics include:
- navigating the high-pressure realities of the PR industry
- avoiding common mistakes and insights as a young PR pro
- what to do when you’re struggling to secure coverage for a client
- evaluating ethical gray areas in PR
- how to avoid (or repair) PR relationships after you’ve made a misstep
If you enjoyed this expanded discussion about PR ethics, or if you missed the Anonymous PR Horror Story April referenced in this episode, make sure you go back and listen to our 2023 HOLIDAY SPECIAL. Find it on the platform where you’re listening now, or on our website here.
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THE PR WINE DOWN
Grab a glass and get ready to “wine down” every week with public relations vets April White and Laura Schooler as they gab, analyze, dissect, commiserate–and, in some cases–kick the door down on the PR industry. Call it tough love if you will, they’re looking to make our jobs easier, more relatable and more entertaining.