23: Changes in Social Media Management and Industry Language
Episode 23
This week on Trust Relations: The Podcast, April and Hamish discuss the rising influence of junior staff and Gen Z employees in social media management. They analyze the implications of these rising stars for brands and cover the long-term career impacts of early promotions to high-paying positions. Today’s Marketing Conundrum includes a look at Lake Superior State University’s annual list of “banished” words, including tips and best practices for avoiding lingo overuse in your marketing and PR writing process. Also in this episode, our hosts re-introduce a fan-favorite segment: Communications Buzzwords!
NEWS:
How Gen Z Social Media Managers Became the New CMOs
MARKETING CONUNDRUMS:
Here’s how to avoid overused language and industry lingo.
An inflection point for GOATs: Please quiet quit these ‘banished words’ moving forward.
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OUR CO-HOSTS
April White
Hamish Anderson
Trust Relations: The Podcast with April and Hamish
Welcome to Trust Relations: The Podcast! April White is the founder of Trust Relations PR agency, and Hamish Anderson is our resident marketing expert. Together, they’re the dynamic duo with all the right skills to take on the biggest topics in news, media and integrated marketing. Join us every two weeks, as we help you learn from the marketing mistakes that make headlines — or sink brands.