Cover art for The PR Wine Down Podcast featuring hosts April White and Laura Schooler
April 8, 2022 0 Comments

Passion Projects and Business Adventures with April and Laura

On this episode of the PR Wine Down podcast, your favorite hosts are the news topics du jour! April and Laura are sitting down for a one-on-one chat, to give you an exclusive look into their current passion projects and latest business ventures. Tune in to hear all about April’s new store, Cowgirls & Fairies, featuring a virtual tour of this whimsical, experiential boutique located along Route 66 in downtown Williams, AZ. She also delves into her work as a musician, and dishes about how her ethereal pop band, Violet & the Sun, inspired the store’s aesthetic. Then, Laura dishes about her foray into the world of vintage clothing resale, with a look at her own storefront vision board. Our hosts also deliver some PR advice about what to do when a pitch falls flat. For this week’s Anonymous PR Horror Story, we have a confession from one listener who got swept up in a competitive workplace culture — and asked his teams to lie as a result.

Watch this episode on YouTube.

Visit April’s boutique Cowgirls & Fairies.

Check out Violet & the Sun.

Explore Laura’s Pinterest board.

Connect with Trust Relations:

Have an anonymous PR horror story to share or questions you want to be answered on the show? Email us at 

You can stream the show live at 2:00 pm ET every Saturday, on ElectroMagnetic Radio.

You can also connect with Trust Relations on our website or on LinkedInTwitterFacebook, and Instagram.

Sound effects obtained from

Send in a voice message here.

You can also listen on:

5f1b2d6d5c77dc014971cb9c google podcasts 1


61307d7905587de7a8eb6786 april white

April White

5f19d16f3f9015603ee21968 laura schooler
Laura Schooler


Grab a glass and get ready to “wine down” every week with public relations vets April White and Laura Schooler as they gab, analyze, dissect, commiserate–and, in some cases–kick the door down on the PR industry. Call it tough love if you will, they’re looking to make our jobs easier, more relatable and more entertaining.