Case Studies

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Food & Beverage

Casper’s Ice Cream

No ‘rocky roads’ with this hometown legacy ice cream brand, as we worked in tandem to deliver their message (and word of their tasty product) to 500,000+ satiated ice cream lovers.

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Supply Chain & Logistics

Xeneta

Trust Relations led a strategic media relations campaign for Xeneta’s Series C funding announcement, to create awareness of the company’s growth and emphasize their unique value proposition.

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TECHNOLOGY

Suzy®

Although their consumer insights platform has been used by some of the biggest brands in the world, Suzy had their eyes on new target verticals. We helped them get there.

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FOOD & BEVERAGE

Gregorys Coffee

On behalf of this regionally acclaimed premium coffee brand, Trust Relations launched a strategic communications project. The agency designed a multifaceted strategy to amplify brand recognition, establish a compelling thought leadership platform for Founder and CEO Gregory Zamfotis, and generate heightened media interest in the company’s new ventures and initiatives.

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HEALTHCARE

Forum Health

Trust Relations developed a comprehensive public relations program with an emphasis on media relations and thought leadership initiatives. Further elevating brand visibility for Forum Health among key audiences,including patients and practitioners, the campaign was designed to generate awareness of the company’s unique value proposition and expertise in personalized, integrative healthcare.

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Food & Beverage

MunchPak

MunchPak hired us to bring overall awareness to their unique and curated international snacks that can’t be found in your local grocery store.

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TECHNOLOGY

NEXT Trucking

Working as an extension of their existing PR team, we elevated and solidified NEXT Trucking as a true thought leader with a fresh eye in the supply chain industry.

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Consumer Products & Goods

Reflect

Reflect hired Trust Relations to increase brand awareness for its product offering and to position its executive team as innovators and thought leaders with roots in neuroscience and product design.

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Healthcare

Valant

Valant engaged Trust Relations to promote its EHR and practice management software designed specifically for behavioral health practices, as well as generate thought leadership opportunities for its company executives.

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TECHNOLOGY

Beekeeper

Beekeeper hired us to expand national brand awareness of their mobile platform for frontline workers, with placements in key industry trade publications.

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TECHNOLOGY

Optilogic

Optilogic hired Trust Relations to generate consistent awareness of the brand, their executive leadership, and their expertise in the supply chain industry. To accomplish these goals, Trust Relations created a comprehensive strategic communications program with an emphasis on media relations and expert commentary, as well as thought leadership initiatives and award submissions, to raise Optilogic’s brand awareness among key audiences and highlight the company’s unique value proposition and expertise in supply chain design.

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RENEWABLE ENERGY

Oceanworks

Trust Relations played a pivotal role in Oceanworks’ communications efforts. By leveraging its team of media relations strategists, Trust Relations raised Oceanworks’ profile among mainstream and corporate audiences, reinforcing the company’s executives as thought leaders and driving greater brand awareness.

 

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Consumer Products & Goods

RestoraPet®

Tested and proven to help restore and boost health in dogs young and old. Restorapet® is used by tens of thousands of pet owners and we helped them expand that reach even more.

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Business-to-Business

Basis Vectors

In preparation for their public debut, Basis Vectors hired us to drive media coverage to their $50 million fund launch and to position their co-founders as rising-star investors.

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Supply Chain & Logistics

Fox Logistics

Trust Relations developed a comprehensive public relations program to build media buzz around the acquisition announcement and position Fox Logistics as a leader in the freight technology (FreightTech) industry. 

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Events

Brooklyn Space

Using targeted media outreach strategy, Trust Relations successfully promoted Brooklyn Space’s month-long Black artist showcase in recognition of Juneteenth to their primary audience in the New York.

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TECHNOLOGY

Inflectra

Inflectra hired Trust Relations to raise brand awareness and elevate its profile as a company that excels in software development and test management solutions as well as to highlight its executives as industry thought leaders. 

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TECHNOLOGY

SKAEL

SKAEL hired Trust Relations to lead a targeted announcement strategy for its $38 million Series A funding milestone.

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TECHNOLOGY

Wilbur

Business owners don’t have enough time to manage loyalty programs. Enter Wilbur, the ultra-simple loyalty program that hired us to stake their claim in an aggressive industry.

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TECHNOLOGY

ULTATEL

ULTATEL hired Trust Relations to establish media momentum and drive brand awareness ahead of their partner announcement and key integration with Microsoft Teams.

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Marketing

The Go! Agency

The Go! Agency partnered with Trust Relations in 2020, to put the power of public relations behind the Go! Agency’s in-house marketing initiatives and to elevate Tompkins’ reputation as a thought leader in the social media and digital marketing industries.

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TECHNOLOGY

The Bean Path

In 2018, Dr. Nashlie Sephus, an Amazon AI scientist and STEM entrepreneur, founded The Bean Path, a non-profit organization based in Jackson, MS.

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TECHNOLOGY

Auctify

Trust Relations launched Auctify Specs by leveraging a multi-touch communications strategy that elevated brand awareness, generated consumer adoption, and drove funding on Indiegogo.

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REAL ESTATE & DESIGN

Rechat

Trust Relations worked to create overall brand awareness for Rechat as well as establish the company as an expert in both the technology and real estate industries.

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Lifestyle & Beauty

Renwick Golf

Renwick Golf hired Trust Relations to help launch and introduce the brand to consumer lifestyle, fashion and golf industry spaces, and assist in establishing brand recognition.

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EVENTS

SocietyX

For the launch of their exclusive creative community, SocietyX hired us to publicize their debut and encourage new membership with a two-part event series, celebrity appearances and press coverage.

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Consumer Products & Goods

PetCanva

PetCanva partnered with Trust Relations to drive media coverage around the brand’s mission, story, and key product offerings.

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TECHNOLOGY

Picnic Tax

We secured top-tier placements for Picnic Tax to promote awareness of their platform and network for accountant matching.

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Consumer Products & Goods

MVST Select

Already known for their luxurious and durable baggage, MVST came to us to publicize their brand and launch their latest collection for the holiday season.

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Technology

MetroSpeedy

MetroSpeedy hired Trust Relations to generate brand awareness and recognition, both at a regional level and on the national stage, as well as within niche industry outlets.

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CONSUMER PRODUCTS & GOODS

Alpha Paw

Alpha Paw is a  one-stop shop of carefully curated pet products and educational content. Each product boasts a “Vet Stamp of Approval” from leading pet experts and certified

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TECHNOLOGY

Softomotive

Already trusted worldwide for robotic process automation through automation technology, Softomotive needed to further elevate their position as industry trailblazers with top-tier placements.

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Lifestyle & Beauty

White Elephant Online

Trust Relations leveraged the social distancing measures during the holidays and positioned White Elephant Online as the perfect alternative to typical in-person holiday celebrations.

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Consumer Products & Goods

The Care Crate Co.

The Care Crate Co. specializes in delicious, high-quality snack boxes and care packages.