Why PR is Important for Brands PR is about credibility. It’s how brands communicate authentically with the stakeholders who impact their bottom lines, whether those audiences are customers, investors, journalists, ...
PR and Pyschology Introduction There are a lot of ways to explain public relations, and here is one: PR influences human behavior. That being said, psychology and public relations are ...
What is Public Relations? The Ultimate PR Guide Introduction So you have a great product or service that customers love, a killer staff and you’re ready to raise funding, scale ...
AMA: Top 3 PR Questions We Get From Clients Public Relations can be daunting for any company that’s just getting its feet wet. There’s a lot to unpack when it ...
What to do When Your Client Goes Radio Silent Imagine this: It’s the week before your client’s biggest announcement of the year. They’re launching a brand-new product that they’re sure ...
Often-Overlooked Mistakes Every Publicist Should Avoid Some things simply can’t be learned from a book — like PR. Whether you’re working at an agency or a large corporation, building a ...
How Social Media and PR Can Uplift Each Other Social media and PR can amplify one another, but only when done correctly. Sharing media placements on your ...
Building Trust in PR: April White on the Friday Reporter Podcast In a recent episode of The Friday Reporter podcast, hosted by Lisa Camooso Miller, our CEO & Founder April ...
In today's fast-paced digital landscape, PR is undergoing a significant transformation due to the rise of artificial intelligence (AI) – offering PR professionals new ways to work smarter, not harder. ...
