AMA: Top 3 PR Questions We Get From Clients Public Relations can be daunting for any company that’s just getting its feet wet. There’s a lot to unpack when it ...
What to do When Your Client Goes Radio Silent Imagine this: It’s the week before your client’s biggest announcement of the year. They’re launching a brand-new product that they’re sure ...
Often-Overlooked Mistakes Every Publicist Should Avoid Some things simply can’t be learned from a book — like PR. Whether you’re working at an agency or a large corporation, building a ...
How Social Media and PR Can Uplift Each Other Social media and PR can amplify one another, but only when done correctly. Sharing media placements on your ...
Building Trust in PR: April White on the Friday Reporter Podcast In a recent episode of The Friday Reporter podcast, hosted by Lisa Camooso Miller, our CEO & Founder April ...
In today's fast-paced digital landscape, PR is undergoing a significant transformation due to the rise of artificial intelligence (AI) – offering PR professionals new ways to work smarter, not harder. ...
PR Predictions for 2025: Navigating a Transformative Landscape As we approach 2025, the public relations industry is poised for significant shifts driven by technological innovation, societal changes, and the ...
Our CEO & Founder, April White, discusses the impact that winning gold in this year’s Stevie Awards for the agency’s considerate culture will have on the firm moving forward. As ...
What to Do if You Don’t Have a Thought Leadership Presence (Yes, You Need One!) Thought leadership (n.) – the piece of the PR puzzle that builds and establishes your ...
