Straight from the desk of Trust Relations’ founder and PR veteran April White, this newsletter is made for companies on the verge of kickstarting their next (or first!) PR campaign. We’ll give you all the PR do’s and don’ts to help set you up for success.
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What Our Clients Say:
“Moro Corporation has been using April for the last six months for some important time-sensitive press releases. During that time we have been very happy with her work. Her approach is consultative, offering insightful advice regarding messaging. Her writing is excellent, conveying content in a concise and easy-to-read format. I would recommend her.”- EHUD ISRAEL
President of Moro Corporation
“In a fast-paced industry with aggressive goals for growth, Trust Relations has proven the ability to match our pace, staying sharp and nimble, and consistently delivering robust media results. It's phenomenal to have the confidence that April’s team can scale with us. Trust operates like an extension of NEXT Trucking, and it’s valuable to us to know when it's time for us to grow or pivot, that team can adapt right alongside ours.”- MIKE BUSH
Senior Brand & COMMS Manager of Next Trucking
“I’ve worked with countless PR consultants and agencies. None have come close to matching the value and work that April and the team at Trust Relations provide.”- AVI SAVAR
President of Suzy
“Any executive looking to elevate brand awareness or corporate reputation should, without hesitation, call Trust Relations.”- BILAL QIZILBASH
CEO of EASYKALE®
“We knew we needed PR to help promote our official launch and first clothing line, and were glad to team up with Trust Relations given the agency's ample experience in pitching fashion and lifestyle media, as well as its expertise in influencer relations. With the support of their efforts, we shipped over 4,000 orders in our first 100 days and were able to reach an audience of over 200,000 social media users through our targeted influencer campaign.”- SARAH MORSE
Co-Founder of Renwick
“I can honestly say that working with Trust Relations has been great! Before we started working with Trust Relations, our press releases were virtually always ignored. Thanks to Trust Relations, we’re getting calls from reporters and gaining momentum-building brand awareness that is helping our company grow. We will continue to use Trust Relations for the foreseeable future.”- RAY CLOPTON
CEO of Wilbur
“Trust Relations delivers great client service and results. April and her team aligned seamlessly with my values and vision, and delivered impressive media coverage that truly launched our brand’s reputation in the media.”- RYAN MCLNNIS
CEO of Picnic Tax
“I have never experienced a public relations agency that integrates so seamlessly with an in-house team and is so proactive. It feels like scaling your day-to-day process to a whole new level.”- KYLE KIM-HAYS
CMO of Softomotive
“I couldn't have asked for a better PR agency to partner with as we worked towards elevating our company's presence in North America. The Trust Relations team capitalized on the need for instant communications among frontline, deskless workers when the pandemic first hit, positioning our platform well within the press. We continue to see great results and look forward to achieving our next milestones with the TR team at our side.”- AUSTIN SANDMEYER
Senior Marketing Manager, North America, BeeKeeper
“April and I have worked together for several years, and I have always found that I can rely on her expertise in public relations. Her skills are exceptional, whether navigating unique situations that require fast responses and creative thinking, or in developing long-term strategies and specialized PR campaigns.”- ANDREW WOOD
Former PR Manager of Sotheby's International Realty
“I'm glad we decided to team-up with Trust Relations ahead of launching the TableTop Tunes app. I loved working with the team and they really helped move the needle on getting our name out there and driving app downloads. I'll definitely be looking to partner with them again on future projects.”- ANTHONY SABATINO
Founder and Composer of TableTop Tunes
Want More Insights? Deep Dive into PR:
Get the latest scoops in the world of PR and follow the tremendous impact Trust Relations is driving for our beloved clients. Gain weekly insights, tips, tricks, and strategies to educate yourself on all things PR and make the most of your brand.
Real talk? Strategic communications rules the world, and business is just living in it. Let communications experts April White and Christopher Tomkins be your go-to guides to all things public relations and digital marketing, respectively.
THE PR WINE DOWN
Grab a glass and get ready to wine down! Every two weeks, join public relations veterans April White and Laura Schooler as they gab, analyze, dissect and commiserate on the biggest issues impacting PR practitioners.
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The A.M. Wire is a free, professionally-crafted newsletter delving into the latest PR news while providing deep industry insights.