In this special episode of the podcast, we’re celebrating the two year anniversary of Trust Relations. Laura is putting April in the hot seat this week, to discuss why she decided to start her own firm, her hopes for the future of the industry and the personal experiences she’s had as a PR practitioner along …
On the show this week, we’re welcoming Laura’s long-time friend Rachel Flotard, artist manager at Red Light Management and lead singer & guitarist of VISQUEEN. She’s here to discuss her experiences in music management for clients like Neko Case, doing PR for her own band and record label, and how she found her way in …
This week, April and Laura are chatting with Gem Pinkney, the publicity manager from the industry-favorite UKTV show, Flack. We’re discussing the first two seasons, the true stories that inspired the writers of the show and Gem’s own experiences doing PR for a show about…well, PR! Our hosts also cover the latest brand collaboration between …
April and Laura are chatting this week with Kelcey Alonzo, Editor in Chief and Founder of Guitar Connoisseur Magazine. Together, they discuss the magazine’s recent re-launch and what it’s like working behind the scenes at the publication. They also cover Kelcey’s advice for PR pros, based on the pitches he receives at the editor’s desk …
This week’s episode features special guest is B.L. Ochman. She’s a uniquely experienced digital pioneer, co-host of the Beyond Social Media Show and head of the creative team at whatsnextonline.com. She’s here to chat with April and Laura about avoiding mistakes in pitching, writing and social media strategy, when to use brainstorming (or not!) and …
Our hosts welcome Trust Relations’ Chief Client Officer, Lana Dao, to discuss all things related to operational efficiency. April and Laura chat with her about how to improve operations at any agency, identifying workflow pain points and the steps to take before implementing changes that impact the team. April and Laura also share an Anonymous …
This week, our hosts are joined by Trust Relations’ own Media Relations Director, Erin Mathe, to discuss best practices for broadcast from pitching, to media training, to what makes for a great moment on air. April and Laura also read the latest Anonymous PR Horror story, share advice about how to maintain a positive attitude …
April and Laura are joined this week by Tara Wyckoff, assistant teaching professor at Penn State’s Donald P. Bellisario College of Communications. In this episode, they’re discussing markers for good mentorship, underlying issues in diversity initiatives at agencies today and best practices for setting young people up for success as they enter the working world. …
April and Laura welcome Lynn Power, Co-Founder & CEO at MASAMI and former CEO of J. Walter Thompson in NY, to chat about her journey from being an accomplished advertising executive to launching a beauty brand. Together, they also brainstorm new PR strategies and discuss Lynn’s experience navigating crisis communications during the early days of …
This week on the PR Wine Down, we’re crossing into advertising territory with special guest Mikal Reich, Executive Creative Director and Co-Owner at Dead As We Know It creative agency. With hosts Laura and April, Mikal discusses his career path into the advertising industry, navigating common client challenges and how to use creative ideas to …
