83: Agency Management: Strategies for Sales and In-Person Events (with Guest Host Ronjini Joshua)

March 31, 2023 0 Comments

For today’s special guest host episode, we’re welcoming Ronjini Joshua! She is the CEO of the Silver Telegram PR agency, and the podcast host and author behind “The PR Playbook.” Ronjini also appeared in episode 57! In the PR News segment, April and Ronjini discuss the current state of the PR industry, with a look …

82: PR Agency Culture & Crisis Communications (with Guest Host Doug Spong)

March 17, 2023 0 Comments

This week’s episode features a surprise guest host appearance from April’s personal friend, mentor and former colleague: Doug Spong! Tune in as April and Doug discuss the recent Tik-Tok-inspired social media crisis, the “Kia Boyz Challenge.” April and Doug address this news with their strategic recommendations and an analysis of how Hyundai and Kia handled …

81: Carin Warner & Carly Martinetti: Agency Expansions & Operations (Part 2)

March 3, 2023 0 Comments

This week, our hosts are wrapping up a two-part interview with Carin Warner and Carly Martinetti, co-founders of Notably PR. They’re chatting with April and Laura about client management challenges and contract development, with advice for agency owners and freelancers seeking to expand their operations. Today’s Anonymous PR Horror Story segment addresses one listener’s concerns …

80: Carin Warner & Carly Martinetti: The Mother-Daughter Duo Behind Notably PR (Part 1)

February 17, 2023 0 Comments

Today on the show, hosts April and Laura welcome guests Carin Warner and Carly Martinetti to the virtual recording booth. Tune in as the co-founders of Notably PR they discuss their unique business story, from managing client expectations to launching a successful family-owned brand. They also cover Carin’s experience taking on a Fortune 500 behemoth …

CROSSOVER SPECIAL: The PR Wine Down X Trust Relations: The Podcast (Feat. Doug Spong)

January 20, 2023 0 Comments

Welcome to our first-ever crossover episode! In this podcast special, the hosts from The PR Wine Down and Trust Relations: The Podcast team up to deliver advice, insights and hot takes for brands and integrated marketing professionals. Today’s episode also features a celebrity guest, with a name anyone in PR or marketing is sure to …

78: HOLIDAY SPECIAL: Unwrapping April & Laura’s Essential Tips for PR Success

December 16, 2022 0 Comments

Happy Holidays from the PR Wine Down team! In our annual Holiday Special, hosts April and Laura have a roster packed with PR stocking-stuffers featuring their top tips for PR success in 2023, with advice for PR veterans and rookie practitioners alike. This year, we’re taking a break from our typical anonymous stories of agency …

77: PR Career Stories: Celebrating Our Military Spouses on Staff

November 18, 2022 0 Comments

In today’s special episode for Veteran & Military Families Month, hosts April and Laura chat with two of our military spouses on staff. Briana Cusimano is a senior account executive at Trust Relations, whose spouse serves in the U.S. Army. Veronica Yip is our integrated marketing and communications manager and podcast producer, whose spouse currently …

76: Halloween Special: Facing Your Fears in Media, Crisis and Career

October 21, 2022 0 Comments

Welcome back for our annual PR Wine Down Halloween Special! Hosts April and Laura are getting into the spirit of the season this week, with a spooky twist on your favorite PR topics. They’re discussing some industry news that’s sure to send a shiver down any crisis publicist’s spine, with an analysis of the latest …

75: Andy Lutzky: Finding Power in Your PR Career

October 7, 2022 0 Comments

Hosts April and Laura welcome Andy Lutzky, an influencer marketer and professor at the University of Southern California. He joins the show this week to discuss his article, “Why Public Relations Professionals Feel Powerlessness, and What to Do About It.” April and Laura also analyze the factors at play in the recent stabbing death of …

74: Heather Willett: PR Strategies for an Increasingly Polarized Media Landscape

September 23, 2022 0 Comments

Hosts April and Laura welcome Heather Willett to the show this week. Heather is the founder of Willet PR, here to analyze the state of the media landscape today and share her best tips for helping clients to navigate the murky waters of public opinion. April and Laura also chat through the evolution of PR …