100TH EPISODE SPECIAL: The ROI of LOL (Feat. Clayton Fletcher from Peppercomm)

November 24, 2023 0 Comments

Today, we are celebrating 100 episodes of the PR Wine Down podcast! To our long-time listeners and newcomers alike — thank you for “wining down” with us!  On today’s episode, April and Laura welcome Clayton Fletcher, acclaimed comedian and Chief Comedy Officer at Peppercomm. He is here to discuss the book he recently co-authored with Peppercomm …

Rhiannon Ruff: A Guide to Wikipedia & Crisis Management for PR Pros

November 9, 2023 0 Comments

Today on the PR Wine Down, April and Laura welcome Rhiannon Ruff to the show! As Founding Partner & Wikipedia Expert at Lumino, Rhi is here to deliver a crash course in Wikipedia tips, tricks and policies for PR pros to know. In today's episode, Rhi discusses: what it takes to have a new Wiki …

Tiffany Guarnaccia: All About CommsWeek 2023

October 27, 2023 0 Comments

Today on the podcast, April and Laura welcome special guest Tiffany Guarnaccia! Tiffany is the CEO of Kite Hill PR — which recently celebrated its 10-year anniversary. She is also the Founder of Communications Week, which takes place this year from November 6-10. Tune in as Tiffany discusses her journey to agency ownership, with advice …

Halloween Special: Tricks of the Trade & How to Treat Your Team (Feat. Jen Berson)

October 13, 2023 0 Comments

Halloween is just around the corner, so this Friday the 13th, April and Laura are back with an annual tradition: It’s time for the PR Wine Down Halloween Special! Get ready to pour yourself a brew and tune in as we share a terrifying tale from the PR realm. This week’s PR Horror Story features …

Katya Allison: PR, AI & How to Bill for Your Time

September 29, 2023 0 Comments

Today, we’re welcoming Katya Allison to the PR Wine Down! Katya is an expert marketing consultant and host of the Let’s Talk Marketing podcast. Since the time of this recording, Katya has also taken on a marketing & communications management role at CAE Healthcare. She’s here with April and Laura to discuss how marketing and …

Andrea Holland: The PR Industry’s Remote Work Revolution

September 15, 2023 0 Comments

On the show today, April and Laura welcome Andrea Holland! She’s the CEO & Founder of Remote PR Jobs and Dialed PR, and she’s joining us to discuss: the state of remote work in the PR industry today, her unique founder story, how PR professionals can find the right remote position, managing client expectations, illustrating …

Jody Fisher: Radio, Reporting and Media Relationships

September 1, 2023 0 Comments

Today’s podcast guest comes to us from the fascinating world of radio reporting in New York City! Jody Fisher is the host of The PR Podcast and founder of Jody Fisher PR, where he leverages his background in radio news to enact effective client strategies. He’s here to chat with April and Laura about his …

PR Basics: Red Flags in the Workplace and Benefits of PR for Big Brands

August 18, 2023 0 Comments

Today on the show, April and Laura discuss two common issues for PR professionals: explaining the benefits of PR for established brands and navigating toxic workplace trends. First, today’s Anonymous PR Horror Story comes from a listener whose boss bailed on a major industry conference — leaving her coworker to take the blame. April and …

Brand Stories: Insights from the Women|Future Conference (Feat. Jennifer Cloer)

August 4, 2023 0 Comments

Today on the show, April and Laura welcome special guest Jennifer Cloer. Jennifer is the founder and CEO of Story Changes Culture — and she was recently a co-panelist alongside April at the 2023 Women|Future Conference! In today’s discussion, April and Jennifer chat with Laura about some key takeaways from their recent panel session, “Storytelling: …

From the Editor’s Desk: Allison Carter (Ragan Communications & PR Daily)

July 21, 2023 0 Comments

Today on the show, April and Laura are chatting with special guest, Allison Carter! She is the  executive editor at Ragan Communications and PR Daily. We’re thrilled to welcome Allison to discuss ethical use of AI for PR professionals, tips and tools for using AI responsibly, and the role of brands in an increasingly polarized …